Staying with Your Vision and Mission

Staying with your Vision/Mission

How do you – or your team members decide whether a project is a good idea or not for you?   All too often my clients (especially my association/non-profit clients) are asked to do something that doesn’t fit their mission but sounds good and certainly would be helpful to others – and so they say YES, when they should be saying “NO, Thank you.”

At a dinner party in my home one evening years ago, Bill was asked by another of my guests to contribute to her charity.  He responded, in his usual courteous manner, “Thank you for asking.  I’m sure it’s a worthwhile cause, but I’ve already selected those organizations I am supporting, and must respectfully decline.”

A careful analysis of your organization’s vision and mission are so essential to deciding where you will be spending resources  If it isn’t B.S. (as so many are) but a comprehensive and clear definition of who you are, why you are and how you are going to achieve your results, it is the guide to all project decisions.

There are so many wonderful projects – creative ideas – and new things to try.  BUT, are they where you should be spending your time.  Working with your teams to help them understand that saying “No, that’s not the right fit for us” is not an insult or being unkind – it is acting in the self-interest of your organization, allowing you to focus on areas that you do best and therefore are of most help to the people you choose to serve.