Getting In Your Own Way
Getting in Your Own Way
Have you ever looked back at something you were trying to
obtain – but failed and recognized that although you know better, you didn’t do
what was necessary – what you knew you should have been doing – and thus didn’t
get what you sought?
I have.
I think this blog might easily be re-named: How I get in my own way.
Let me give you a few classic examples, of things I did
wrong or failed to do. Maybe they will trigger your memory of things you need
to do better too.
1: Any sales course
emphasizes the importance of asking questions designed to get your potential
buyer to reveal their pain points – so you can show them how your
service/product can help to heal them.
I know that!
So, when recently meeting with the Executive Director of a
Community Center, why did I spend the time “teaching” her about some of the
background of the organization she just joined?
I used up the time allotted for the meeting without either learning from
her about her immediate consulting needs – her pain points – and so, of course
I couldn’t ask for the order.
2: Medical doctors
have it easy – they can decline diagnosing someone in a social setting by
mentioning that their equipment is at the hospital or office and that person
should make an appointment. Attorneys do
something similar – make an appointment.
But, when asked, what do I do?
I answer the question.
I will spend a considerable amount of time helping someone that asks me
a question – and often fail to also suggest that they make an appointment to
get additional information or aid from me.
3: Great networkers
know that they can talk business even in social situations.
I come from an era where women have been rigorously trained
to not mix business with pleasure.
Indeed, I can remember several example of being chastised because I
attempted to do that.
4: Networking in
general. The custom is to learn about
what the other person does and offer to help them – and then respond to their
question asking what you do.
So what happens to me?
I spend the time learning about them – and for reasons that are
inexplicable to me – most of the time they fail to ask me what I do – and
(shame on me) I don’t offer it because I don’t want to appear pushy.
So – in conclusion -
I need to learn to take my own advice.
I need to practice being more assertive in “asking for the order” and
all elements leading up to it
What about you?
Labels: asking for the order, making new contacts, Networking, pain points
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